Who Inspire Us
Gordon is chief executive officer of eSociety
which builds and manages business-to-business online communities.
She has over 15 years of senior management, marketing, sales and
operations experience in consumer-packaged goods, Internet, wireless
communications and telephony.
began in major Madison Avenue advertising agencies and continued
into the early days of wireless with the nationís largest cellular
company, McCaw Cellular. Most recently she had been heading the
team that is creating a new industry via the synthesis of Internet
protocol, telephony and cable at AT&T, where she was a vice president
and the youngest corporate officer.
Anne had responsibility for management of the companyís internal
and external Website, consumer Internet strategy, including marketing
the WorldNet business, all consumer e-commerce and business development
with portals, OEMs and other third parties.
of her expertise crosses full P&L responsibility: business-to-business
and consumer marketing, new product development, direct marketing,
telemarketing, market research, advertising, Website design, channel
strategy and development (direct, third party and on-line), management
of direct and inside selling organizations and customer service
operations, including inbound customer care, credit accounts receivable.
is also an alumna of Earle Palmer Brown, Young & Rubicam, Ted Bates
and Bozell & Jacobs. She holds an MBA in marketing and management
from Fordham University and B.A. in economics from Northwestern